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Background

Point Grey Pictures is Seth Rogen and Evan Goldberg's company. It is named after the middle school named Point Grey Secondary School, where Rogen and Goldberg met.

(2013-)

Logo: On a dark background, we see a school desk (the items in it depending on the movie) being shut, revealing a pencil in the tube-thing on the front and a small heart at the bottom right corner with the text "SR+EG" (Seth Rogen+Evan Goldberg) in it Then, a traditionally animated sequence drawn entirely on pencil occurs on the desk, often foreshadowing the events of the following movie, and as we pan slowly forward. Near at the end of the animation, "POINT GREY" is drawn in a rectangle, appearing in the center of the desk.

Variants: So far, 5 variants of this logo have been made:

  • This is the End: This takes place on the darkened floor. School supplies and doodles of the end of the world are seen inside the desk. For the animation, a crack appears in the center and we pan up to reveal a city in desolation, causing the heart to move away to the bottom-left corner. A firetruck stumbles in as several windows in buildings blow up. We pan over a set of buildings as airplanes crash down as if this were a darker version of the famous HBO "In Space" opening. The rectangle sequence occurs as we see an overhead view of the city on fire.
  • The Interview: This takes place on the same darkened floor as the previous variant, but brighter. A Wu-Tang Clan cassette, a doodle of Kim Jong-un and a notebook with the North Korea flag on it is seen inside the desk. For the animation, we see a sun as we pan out to reveal Kim Jong-un riding on a unicorn as two pandas dance near him. The right panda covers the heart. We pan out to reveal a North Korean city and several, several tanks and weapons aimed directly at us. A man in the center is then seen holding an American flag and ripping it in half, as he yells and points towards the sky, summoning airplanes to fly overhead as "POINT GREY" is drawn as usual over the picture.
  • Trailers (Beginning from The Night Before) and Preacher: The logo is still without any animations.
  • The Night Before: This takes place on the stop-motion Christmas TV special backdrop. Christmas stuff and a doodle of Santa are seen inside the desk. For the animation, we see Santa Claus riding his sleigh from his POV. The heart fades out. He then jumps to a building and starts dancing. The name writes itself as always.
  • Sausage Party:
    • Opening: This takes place on the blue tiled floor. Inside the desk, there was a sausage with a martini. The pencil is here, but the heart is absent. Instead of the animated sequence, lots of food (Including hot dogs and buns) fall in and out of the desk to the floor. A can of beats knocks the pencil out. Only one hot dog (Representing Frank) and one bun (Representing Branda) end up on the desk as the name writes itself. It fades to black at the end.
    • Closing: The still logo scrolls up with the credits, along with the Annapurna Pictures, Sony ("BE MOVED" campaign), and the Columbia Pictures ("Released By" version) logos.

FX/SFX: The CG for the desk and pencil, and the traditional animation for the sequence. On the Sausage Party variant, lots of CGI is used.

Music/Sounds: A creak and a slam as the desk shuts, alongside sound effects and music correlating to the sequences shown.

Music/Sounds Variants:

  • The still version uses the trailer music or the closing theme.
  • The Night Before variant has the opening theme of the movie playing over it.
  • The Sausage Party opening variant has its sounds, but with the opening sound of the bird is heard at the end, leading to the start of the film.

Availability: Seen on the movies and shows named above. The Sausage Party opening variant has debuted on the second red band trailer and has also appeared on the film itself. It did not appear on 50/50 and Neighbors (and it's sequel).

Scare Factor: None. It's a funny and creative logo.

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