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Logo descriptions by Matt Williams and Supermarty-o

Logo captures by Eric. S, and Supermarty-o

Editions by mr3urious

Video capture courtesy of SeanElGato Television


Background: ITC Film Distributors was the movie distribution division of ITC Entertainment.


1st Logo

(1973-1983)

Nickname: "The Tri-Pinwheels"

Logo: On a black background, three pinwheels come up and move around randomly. The three then converge, and for each of them one of the opposite pairs of sails merge into one, leaving three stacked diamonds, or the ITC logo without the letters (the first set from the left is brown, the second green, and the third light brown. The second and third slide left into the first set, and become a three-dimensional version of the design, with "I" in the top diamond, "T" in the middle, and "C" in the bottom diamond. The words "FILM DISTRIBUTORS LIMITED" appear to the right immediately after the flash.

Variants:

  • On the Vestron Video VHS release of The Norsemen before the American International Pictures logo, the logo is completely blacked out, but the theme can still be heard.
  • A shortened version exists. 

FX/SFX: The pinwheels and the morphing into the diamonds.

Music/Sounds: A bombastic orchestral fanfare (actually sourced from two separate tracks from the Bruton Music library, "Destiny" and "Endeavour"). Sometimes, it is silent.

Availability: Extremely rare. Films that had this logo were the UK prints of Gregory's GirlThe Muppet MovieThe Last UnicornSaturn 3, the Space: 1999 movie series Destination: Moonbase AlphaAlien AttackCosmic Princess, and Journey Through the Black Sun, and the UFO movie: Invasion: UFO. This logo has resurfaced on the Arrow UK Blu-ray of Gregory's Girl, and appears (after the pinwheel animation) on the trailer for Rising Damp: The Movie. It is also seen on the Magnetic Video and CBS/Fox Video VHS releases of Escape to Athena (which used UK prints apparently).

Scare Factor:

  • Original: Low to medium. The music and motions of the pinwheels changing into the familiar logo may get you dizzy and caught off guard.
  • Silent: Minimal to low.


2nd Logo (1981-1987)

Logo: We start off on a black screen with a red star engulfing the screen. The star zooms out and changes to yellow, then blue, then pink, light blue, and then green. The star then reappears with a rapidly changing pattern inside it. A white platform with rainbow colored planks fades in and the star disappears. The platform moves slowly as more stars sparkle in the background. As the platform pans to the top, a star flashes in the middle and a box with a rainbowis drawn in. The planks disappear one by one in a random fashion and the ITC logo and "FILM DISTRIBUTORS LTD." appears below the box and the box is finished drawing, revealing it had different sized lines at the end of the rainbow.

FX/SFX: Early CGI.

Music/Sounds: A beautiful orchestral fanfare, composed by John Barry; originally used as the theme for Raise the Titanic. Sometimes, it is silent.

Availability: Near extinction. This appeared on the 1983 UK VHS release of Cujo. Most recent UK prints had it replaced with the Carlton "Star of Staleness" (on its 2003 UK DVD), delete it altogether (as seen on the Network DVD), or replace it with the ITV Global Productions logo (like on the UK ITV DVD and Blu-ray).

Scare Factor: Low.

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