Background: Cinram International was a Toronto, Canada-based manufacturer of pre-recorded Blu-ray Discs, DVDs, CD-Audio, CD-ROMs, VHS tapes and audio cassettes. The company was an affiliate of the Arizona-based Najafi Companies. The company's fortunes began to decline with the rise of online streaming services. In 2010, Cinram lost its major contract for distributing Warner Bros. movies, and its stock began to fall. In 2012, the company sought bankruptcy protection from its creditors in the United States. The company was bought by private investment firm Najafi Companies. In 2014, the company ended its manufacturing operations in Toronto. That year, the company bought JVC America from JVC Kenwood. In 2015, the company shut its Tuscaloosa, Alabama manufacturing plant. On November 3, 2015, Paris-based Technicolor SA announced the acquisition of Cinram that same month.
1st Logo (As Cinram POP DVD Center; 1990s-2003?)
Logo: On a black background, we see a silhouette of a hand holding a DVD disc which flashes and then spins. At the same time, the words:
cinram DVD CENTER POP
flash in at the same time as the hand and disc. Underneath the logo, is the URL "www.popstudios.com". After a few seconds, a light swipes the URL. After that, the logo fades out with the URL fading out a second later.
FX/SFX: 2D animation.
Music/Sounds: A synth swipe, then a synth choir, combined with a synth slash.
Availability: Very rare. It appears on a couple of Live Entertainment and Artisan Entertainment releases like L.A. Story and The Stand, among others.
Scare Factor: Low. The flash might get to some who weren't expecting it.
2nd Logo (As Cinram Digital Media Services; 2003-2007)
Nickname: Smoky Cinram
Logo: On a smoky background, we see blue, light green, red circles, and letters of the word cinram flying past each other. The then-current Cinram logo then flies to the middle of the background with the words digital, media, and services wiping in under the logo. The smoke in the background continues to move as the logo fades out.
FX/SFX: The smoke, the circles and letters flying, and the wiping.
Music/Sounds: A few whooshes followed by a quiet synth theme.
Availability: Uncommon. It appears on a few MGM releases like Weekend at Bernie's, Undertow, The Silence of the Lambs, Night of the Comet, C.H.O.M.P.S., and They Shoot Horses, Don't They? It can also be found on a few Lionsgate releases as well.
Scare Factor: Minimal to medium. The smoke and whooshes can be a problem for some, while the music can be quite relaxing.