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The Closing Logo Group

CBS Paramount Television

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Logo descriptions by Kris Starring
Logo captures by AsdfTheRevival, Bob Fish, snelfu, V of Doom, and EnormousRat
Editions by Bob Fish, V of Doom, SilverSword55, Shadeed A. Kelly, and Donny Pearson
Video captures courtesy of JohnnyL80 and Colby Thibault

Background

On August 10, 2004, Viacom, Inc. formed "CBS Paramount International Television" as a merger of two successful international television companies: Paramount International Television and CBS Broadcast International. That same date, Viacom formed the CBS Paramount Network Television Entertainment Group as a result of two successful television production companies: Paramount Network Television and CBS Productions. Their respective names and logos, however, were kept. After the CBS and Viacom split was made official on December 31, 2005, beginning on January 17, 2006, the CBS Paramount Network Television Entertainment Group and Paramount Domestic Television became part of the new semi-independent CBS Corporation. Because of this new ownership, it was decided that CBS would add their moniker to the studio's television unit, thus creating CBS Paramount Television, consists of CBS Paramount Network Television, CBS Paramount Domestic Television, and CBS Paramount International Television (spun-off as "CBS Studios International"). The transition was quick but gradually done, with copyrights to "CBS Studios Inc." appearing on shows such as Entertainment Tonight as early as February. Although, the post-2006 episodes of shows like CSI still kept the copyright to 'CBS Broadcasting, Inc.' The logos would make their debut by early summer '06, with CBS Paramount Television's "Eye In The Sky" syndication logo debuting on May 29th, 2006 - Memorial Day on that day's run of syndicated daytime programming from the company, retiring this one in September 2007 when the CBS Television Distribution logo debuted, since its formation on September 26, 2006 by King World, CBS Paramount Domestic Television, CBS Paramount International Television, and CBS Home Entertainment. The network television logo, "Wallpaper," wouldn't appear on TV screens until June 10, 2006 on the new season of The 4400 on USA. The label went defunct in the latter half on May 15, 2009, when the mane CBS Paramount Television group and its network television unit were reincorporated as "CBS Television Studios" by dropping the Paramount name and logo.

1st Logo (May 29, 2006-November 2007)

Nicknames: "Eye In The Sky", "CBS Eyemark-Paramount Mountain Combo"

Logo: We see a large bluish CBS Eye in a cloudscape reminiscent of the 2002 Paramount Ultra Majestic Mountain. In the foreground, the words "CBS Paramount" (each companies' name is in its respective typeface) appear above a line which has "TELEVISION" written underneath. The company name has an Eyemark to the left of it, and a Paramount print logo at the right. "CBS Paramount TELEVISION" and the print logos slowly zoom out together, all of which are white letters outlined in gold. A lens flare shines over the entire background.

Variants:

  • On the remastered version of Star Trek: The Original Series, there is a silent widescreen version of the logo in several variations: one with "(C) [YEAR] Paramount Pictures Corporation" below, the second one with the Paramount and Norway copyright and the pre-1968 Paramount logo, the third one without a copyright, and the final one with the late-1960s copyright information and the Gulf+Western byline at the bottom of the screen. The Gulf+Western variant of this logo was last seen on TV Land's reruns of Star Trek: The Original Series.
  • A print version existed on a few Star Trek games. One of them was Tactical Assault for the PSP.

FX/SFX: Nothing but CGI. The light effects and the words zooming out.

Cheesy Factor: The print logos and "CBS Paramount TELEVISION" don't appear to be CGI, and look more like they were tacked on over the CGI "Eye In The Sky" background using simple chyron effects.

Music/Sounds: A new five-note fanfare that sounds a little like the ending of the then-current CBS Evening News theme. In the extended version of the logo, the music starts off with a bass horn intro a la the classic Warner Bros fanfare. Either way, it's quite a refreshing change from the fanfare Paramount had been using for the past 19 years. The logo may also have the end theme playing over it, or no music at all.

Availability: Uncommon. It used to appear mostly on first-run syndicated programming from CBS Paramount Television, such as Judge Judy, Dr. Phil, Montel, and Entertainment Tonight. It was widely expected that this logo would plaster the 1995 and 2002 Paramount Television mountains on repeats of shows belonging to their extensive catalog, but this was not the case. Also seen several times on Star Trek: The Original Series on Me-TV. The silent version is seen on reruns of Twin Peaks and season one of Beauty and the Beast (1988) on Chiller and the season one DVD releases of Girlfriends and Family Ties, and the season two DVD release of Dynasty. This is also seen on the DVD release of season one of Hawaii Five-O (1968) and newer reruns of that season, Star Trek: The Original Series and season one episodes of Bosom Buddies on Me-TV. Curiously enough, episodes of the 2000 series of the UK version of Wheel of Fortune aired on Challenge has this succeeding the Scottish Television logo. CBS Paramount Television owned the international distribution rights to WOF.

Scare Factor: Low. It may surprise you the first time you see it, but it is generally harmless as most "professional" logos from the 2000s tend to be.

2nd Logo (June 10, 2006-May 2009)

Note: This logo was also used for CBS Paramount Domestic Television from November 2006-August 19, 2007.

Nicknames: "CGI Wallpaper", "CBS Eyemark-Paramount Mountain Combo II", "CBS Paramount Wallpaper"

Logo: On a black screen, we the CBS Eyemark logo zooming-out to the middle. We later see two streaks of light pass through the words "CBS Paramount", a line, and "TELEVISION" below that, all of which is in the same design as the Domestic TV logo with the exception of the print logos in the foreground. The company name quickly zooms out to the center of the screen; "CBS" first, then "Paramount TELEVISION" second. The background quickly fades to reveal a navy blue environment made up of a curved wallpaper of CBS Eyes and Paramount print logos in a pattern shining light rays filling the screen. The name would later zoom-in slowly.

Trivia The "Eyemark/Mountain" logo is a throwback of the 1959-1962 "CBS Eyemark Wallpaper" logo.

Variant: There is a black & white variant of this logo used on B&W shows.

FX/SFX: The zooming and light effects.

Cheesy Factor: None here, really. The words look appropriate this time against the more two-dimensional background.

Music/Sounds: An airy, six-note jingle followed by a harp. Often at times, the end theme plays over it.

Music/Sounds Variants:

  • For shows by CBS Paramount Domestic Television, it was more orchestrated than the previous theme. This happened in November 2006.
  • There is a shorter three-note variant that just features the first two and final notes from CBS Paramount Domestic Television's 2nd theme. A high tone also exists.
  • There are two short versions with the last three notes of CPNT's theme.
  • On the Wings episodes "Joe Blows, Part 1" and "Joe Blows, Part 2" on the season 5 DVD, the 1987 Paramount Television theme is heard.
  • One episode of CSI:Miami on Fox Crime had this with the shortened CBS Television Studios music.
  • On season three of The 4400, some Me-TV reruns and the DVD releases of The Untouchables (1959), and a few other DVDs such as the first season of the TV aversion of Gunsmoke, the logo is silent.

Availability: Common for the network version and uncommon for the domestic version. This logo is rather prevalent on programs from CBS and The CW and during the 2006-2007 television season, this logo appeared on syndicated programs. It's also featured on most CBS Paramount television series on DVD from 2007 to early April 2008.

Scare Factor: Low, because the logo's sudden appearance may catch you off guard.

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